Parents of young children are managing a critical period of health decisions – from vaccinations and developmental milestones to nutrition and illness management. They often seek reassurance, clear guidance and trusted information at the point of care. By reaching parents inside GP surgeries, health clinics and pharmacies, your message arrives at the moment they’re thinking about their child’s wellbeing. Our targeted approach to marketing to parents – including marketing to new parents – ensures your campaign resonates, builds trust and turns awareness into meaningful action.
of primary care visits
registered with GP from birth
consultations with ages 0–4
By reaching parents inside GP surgeries and hospital antenatal/maternity wards, your message appears at the exact moment they’re thinking about their child’s wellbeing. Our trusted formats – from on-screen reassurance to take-home leaflets – make advertising to parents feel natural, supportive and relevant. Each format builds confidence, encourages positive health behaviours and turns awareness into action, helping families make informed decisions that improve health outcomes.
On-screen reassurance and signposting in waiting areas
Take-home leaflets with QR codes to trusted resources
High-impact posters reaching expectant, new and current parents
Yes. Our placements sit inside GP surgeries, maternity units and community settings — reaching parents during appointments, check-ups and immunisation visits, when attention is naturally focused on health.
We design campaigns using clear language, supportive visuals and accessible layouts. Every format is created to reassure parents and help them take confident next steps.
Absolutely. Our environments reach parents while also engaging NHS professionals, helping reinforce messages through trusted conversations at the point of care.
We tailor campaigns by setting, format and location — from new parents in maternity units to families visiting GP surgeries — ensuring relevance for different life stages.
